How to make $25k/month using Sales Navigator?

I’ve been using LinkedIn Sales Navigator for years to build my business and consistently book meetings. It’s an incredibly powerful tool, but many sales reps don’t leverage it to its full potential.

Here’s the break down using Sales Navigator for lead generation and ultimately how to earn $25k+/month…get very strong at:

• Filtering

• Boolean search

• Setting up your social proof

The goal is to build a VERY targeted list of your ideal customers (ICP) and get as close as possible to their desk with relevant, personalized outreach.

How to get started?

1. Leverage filters: Use Sales Navigator’s filters to define your ICP. Refine it by current company, title, geography, or even past companies where they worked. Use both include AND exclude for irrelevant roles. Make sure add/type in specific variations of job titles (e.g., VP, Vice President) as well.

2. Boolean search: Don’t rely on basic searches. Use Boolean (AND, OR, NOT) to target multiple variations of job titles or industries. Be creative—this ensures your list is crystal clear.

3. Use social proof: Target prospects who used to work at companies you’ve already done business with. Reference how you solved challenges for their previous employer…it’s a great icebreaker and gains credibility with your lead quickly.

By spending time refining your list with these steps, you’ll book more meetings and close better deals.

Pro tip: Add alerts for recent job changes and target those who have posted recently on LinkedIn. These prospects are much warmer.